Former Poundland owner teams up to bid for Pepco

Poundland Stoke fascia

The former owner of Poundland has joined with two private equity firms in a bid to take over the discount retail chain’s parent company.

Advent International, which sold Poundland for £200m in 2010, has teamed up with two private equity firms – Hellman & Friedman and Mid Europa Partners to prepare a bid for Pepco that could value it at more than £3.8bn, according to Sky News.

The retailer, which trades under the brands Pepco and Dealz in a dozen Eastern European countries, has more than 2,700 stores in the region.

It rebranded from Pepkor Europe in September 2019 and announced it planned to open 300 stores across the twin fascias a year.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • Two free article views per calendar month on
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.