John Lewis hires creative agency to deliver Christmas and loyalty campaigns

John Lewis Christmas advert 2022

John Lewis Partnership has partnered with Saatchi & Saatchi as its new creative marketing partner for John Lewis, John Lewis Financial Services and Waitrose.

The retailer said the agency will develop and produce all of the brand’s campaigns including its famous Christmas advert and “will also support next year’s launch of the new JLP brand loyalty programme”.

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