Comment: Are retailers becoming media companies that happen to sell products?

Tesco has already sold 300,000 of these devices so far, and expects that figure to double over Christmas.

Tesco was back in the news this week, after Philip Clarke once again claimed that the grocer’s strategy will ultimately lead it to success – despite its third quarter like-for-like fall in sales.

 

Already have an account?

Want to read more?

Register for LIMITED guest access

Register now

Sign up for a month FREE trial

Subscribe now