Aideen Shortt

Aideen Shortt

Aideen Shortt is Associate Director at Airton Risk Management, a division of Paddy Power

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    Analysis

    The changing face of risk management

    2010-04-30T00:00:00

    As risk management has moved on the opportunities it affords have mushroomed, making previously out of reach and eye-catching marketing events a winning reality for all retailers