Strategy (6)

  • strategy-prospect

    Prospect Analysis

    LK Bennett (Strategy)

    LK Bennett’s Chinese franchise owner Rebecca Feng acquired the business out of administration in April 2019 and has since turned to a CVA to reshape the store network for post-pandemic trading.

  • ecommerce-strategy-prospect

    Prospect Analysis

    Ecommerce at LK Bennett

    LK Bennett has implemented a cross-border ecommerce platform from eShopWorld (ESW), enabling it to serve all of its international markets from its UK site.

  • technology-strategy-prospect

    Prospect Analysis

    Technology strategy at LK Bennett

    Improving core systems has been set as one of the key priorities in the turnaround strategy for the brand. Driving the performance of the online business is another big focus.

  • supply-chain-strategy-prospect

    Prospect Analysis

    Supply chain at LK Bennett

    LK Bennett’s development over the years has necessitated a scalable infrastructure. This has resulted in a longstanding relationship with Core Management Logistics (CML), which provides ecommerce and wholesale distribution solutions for the retailer.

  • store-strategy-prospect

    Prospect Analysis

    Stores at LK Bennett

    As of mid-2021, the UK store network had been reduced to just 27 locations, comprising 10 standalone stores, 15 concessions across the likes of John Lewis, Selfridges and Fenwick, and two outlet stores.

  • customer-marketing-strategy-prospect

    Prospect Analysis

    Customer and marketing at LK Bennett

    LK Bennett’s new owners are aiming to restore brand credibility through the launch of an updated logo showing the evolution of the brand to a sleek, newer level of sophistication.