Felicities, Founder


Alison has founded and managed two fashion incubator agencies supporting start-up fashion entrepreneurs and leaders, and regularly speaks at international conferences about entrepreneurial spirit.

Alison says: “I am thrilled to be part of the Be Inspired programme and have the opportunity to come together with a group of amazing people to support women in retail to fulfil their potential.

”I am passionate about inspiring and supporting women to develop entrepreneurial spirit and to empower them in their career paths, as well as working with retailers and companies to recognise and reward entrepreneurial employees, to build dynamic, creative and effective workplaces.”