B&Q has opened what it terms its “greenest” store. As well as packing a host of eco-features, the store in the south London suburb of New Malden boasts what the retailer claims is the UK’s largest single selling floor – 117,000 sq ft.
Standing admiring the 30,000 “integrated” wind-turbine-to-be on the corner of the forthcoming B Q eco-store in New Malden, it was hard not to reflect on the way that things have gone with store design and the green agenda.
With marketing budgets feeling the pinch, retailers may be thinking twice about signing celebrities to front their brand. Charlotte Hardie asks when they’re worth it and how they can be put to best use