The latest Christmas adverts – Page 6
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VideoWatch: Asda is first grocer to launch Christmas ad
Asda has become the first of the big four grocers to launch its Christmas advert as it looks to steal a march on its supermarket rivals.
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AnalysisChristmas ads: Who topped YouTube's most-watched list?
British retailers have emerged winners in the global Christmas ads battle with John Lewis, Burberry and Sainsbury’s among YouTube’s most watched.
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AnalysisAnalysis: Who won the battle of the Christmas ads?
The battle for the best Christmas ad is well and truly under way. Two advertising supremos sift the turkeys from the crackers.
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VideoWatch: Five of the best John Lewis parodies
Love it or hate it, everyone has an opinion on the John Lewis advert, especially its fellow retailers.
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CartoonBlower’s retail cartoon: The battle of the Christmas ads
Cartoonist Patrick Blower’s take on the race to be crowned the best Christmas advert.
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OpinionOpinion: Why Buster the Boxer isn’t a winner
John Lewis’s festive ads have become a national institution, and yesterday’s reveal of the new #BusterTheBoxer ad was no different.
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VideoThe Retail Week: M&S, Sainsbury’s, Christmas and Asda
The team is joined by analyst Bryan Roberts to discuss M&S’s results, the state of the grocery market and Christmas adverts.
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VideoWatch: House of Fraser's high-octane Christmas campaign
House of Fraser has launched its campaign with Laura Mvula, titled ‘Christmas is Coming for You’.
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GalleryIn pictures: Harrods unveils Christmas windows
Luxury department store Harrods has unveiled its Christmas windows, produced in collaboration with Burberry.
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AnalysisWatch: DFS launches animated Christmas campaign
The sofa specialist has partnered with Aardman – the studio behind Wallace and Gromit – to create a series of animated Christmas TV adverts.
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OpinionOpinion: How niche can high street retailers really go?
The number of small shops selling just a few items are on the rise, but is there a limit to the trend?
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AnalysisExclusive - Watch: Behind the scenes of House of Fraser’s Christmas ad
Retail Week gets an exclusive first look behind the scenes at the filming of House of Fraser’s Christmas advertising campaign.
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GalleryFirst look: Tesco launches its first in a series of Christmas adverts
Tesco has reaffirmed its commitment to improving the shopping experience with a series of Christmas TV adverts featuring various ‘little helps.’
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AnalysisWaitrose, Asda and Lidl Christmas ads launch in battle over festive spend
Waitrose, Asda and Lidl have thrown down the gauntlet in the fight for Christmas spend with the launch of their festive TV ad campaigns.
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AnalysisRetail Week's 12 days of Christmas: Who won the Christmas ad battle?
How did retailers fare in this year’s battle of the Christmas ads? We spoke to advertising and social media experts to find out.
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GalleryRetail Week's 12 days of Christmas: The best festive window displays
Retailers’ Christmas window displays this year vary from fantastical at House of Fraser to fashion-forward at Debenhams.
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OpinionComment: What retailers can learn from Miliband and Kardashian
With the year-end approaching, there are plenty of lessons for retailers to learn from this year’s standout news headlines.
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OpinionComment: Christmas windows are about more than driving sales
If we didn’t have the festive feeling and everything associated with it, Christmas wouldn’t happen. It was the shops wot done it.
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CartoonBlower’s retail cartoon: Retailers take Christmas adverts to new heights
Retail Week’s cartoonist Patrick Blower’s take on the big retailers’ effort to create the ultimate Christmas advert this year.
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AnalysisIn the news: Mark Given, the man behind Sainsbury's Christmas TV ad
There is a young pretender for John Lewis’s Christmas advertising crown thanks to Sainsbury’s brand communications director Mark Given.