Analysis: NFTs, virtual fitting and the metaverse – the tech trends that will define retail in 2022

A Bored Ape illustration dressed in Adidas hat, sunglasses and jacket

Which burgeoning technology will take centre stage in 2022 and what opportunities will it present for retailers? We put the question to a panel of tech experts.

Metaverse has been a buzzword over the past few months, with more retailers and brands jumping on the bandwagon and trying to get some skin in the game – quite literally.

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