Outdoor specialist Snow+Rock has bought running specialist Runners Need for an undisclosed sum.
Runners Need is a London-based retailer which runs seven stores, mostly through shared premises with bike specialists CycleSurgery, also owned by Snow + Rock.
The sale will allow Runners Need to expand its portfolio and grow a presence outside of London.
Snow+Rock managing director Dion Taylor said: “Runners Need is a fantastic specialist running business that has been providing the best products and advice to London’s runners for nearly three decades. The brand has a great reputation and is a perfect strategic fit to join forces with both the Snow+Rock and CycleSurgery brands.
“We look forward to introducing the Runners Need brand to a UK-wide audience through our existing Snow+Rock superstores and new locations of specific Cycle and Running stores. Runners Need is completely aligned with Snow+Rock’s and CycleSurgery’s strategy of being the best specialist retailer in each of our niche areas.”