PROMOTIONAL RESEARCH

How the UK’s top operators are capitalising on untapped potential

This exclusive Retail Week report – produced in association with Yardi – analyses how the sector is commercialising its real estate, and delves into the practical ways it can better unleash the benefits of data to have a positive impact on the bottom line and generate returns for investors.

Based on in-depth interviews with 11 of the most influential shopping centre specialists in the UK, the results show a fascinating diversity of strategies and approaches to technology, reflecting the ways that different types of retail environments serve the consumer.

Yardi report May 2017

Download the report to find out:

  • How customers are becoming less aware of the distinction between physical, online and m-commerce, wanting a seamless connection between them all.
  • With the definition between online and store purchases blurring, consumers need more reasons to feel that the shopping centre is still significant to them.
  • Speed is critical; data needs to be collected more efficiently so operators can interpret it faster.
  • Experiential buying dominates growth opportunities, showing human interaction is still essential despite technology advancements.

 

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