PROMOTIONAL RESEARCH

A five-step guide to future-proofing your business

Salesforce digital guide June 2018

The ultimate goal for any retailer is to meet the needs of its customer. Explore how unified retail can be beneficial in this digital guide from Retail Week and Salesforce.

Consumers don’t think in channels and nor should retailers. Unified retail takes omnichannel further by breaking down channels and creating a shopping experience based on the customer’s own terms.

In this digital guide you will discover how to:

  • Create a customer-centric culture
  • Introduce key performance indicators
  • Invest in the areas that are right for you
  • Leverage your assets
  • Collaborate with the best partners.