Fenwick has unveiled its Christmas windows for 2016, revealing an animated Beatrix Potter theme at its Newcastle flagship.

Potter’s most popular characters, including Peter Rabbit, Jemima Puddle Duck and Jeremy Fisher, feature in the windows.

This Christmas marks the 45th anniversary of Fenwick’s celebrated Christmas windows, and the 150th anniversary of Beatrix Potter’s birth.

Fenwick's Christmas windows

The past week has seen a slew of Christmas windows and advertising campaigns unveiled.

John Lewis’s famed annual effort was released yesterday to much aclaim, while Harrods revealed windows created in collaboration with Burberry.