All Marketing articles

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Video Oscars

2019-09-26T08:35:00Z Promotional research for Brightcove

Pressing play on marketing ROI

Data

Videos influence 48% of millennials to purchase

2019-09-26T05:00:00Z Promotional research for Brightcove

With today’s consumers expecting video as standard from their online shopping journeys, Retail Week’s Video Oscars guide reveals the real ROI of video marketing.

Research centre

Knowledge is Profit

2019-08-30T13:35:00Z Promotional research for Barclays

Building a data-led strategy that boosts the bottom line

Retail Voice

Disruptive marketing is the key to retail growth

2019-08-30T05:00:00Z Paid for post by Accenture

Customer-centred marketing strategies can greatly impact growth, says Andrew Carlisle, MD of retail consulting at Accenture. Retailers might want to follow suit

Research centre

Generation Z

2018-12-13T14:07:00Z Promotional research for Profitect

The shopping and work habits of retail’s chief disruptors 

Research centre

Maximising the Impact of Digital Advertising

2018-05-17T10:55:00Z Promotional research for Crimtan

Three steps to cut through the noise

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Three Steps to Boosting Sales with Engaging Content

2018-03-23T16:29:00Z Promotional research for Opentext

How to maximise impact with videos and images

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Keeping Up With the Ever-Changing Consumer

2017-08-30T09:45:00Z Promotional research for IBM

How to build long-lasting relationships with disengaged shoppers

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Connecting With Today’s Fashion Consumers

2015-10-14T10:29:00Z Promotional research for Salesforce

Digital marketing innovations in the retail sector