Upmarket department store group Saks Fifth Avenue has relaunched the SaksPOV website after five months of development.

SaksPOV offers shoppers insight on fashion, culture and art and includes multimedia content, Saks brand coverage and lifestyle pieces. Saks Direct chief marketing officer and president Denise Incandela said: “We will use SaksPOV as an outlet to engage with our customers and as a portal for our fashion lifestyle content.”