Marketing: Why social is trending

social media smartphone

Retail Week Indicator reviewed the top UK retailers’ marketing expertise. Discover the top trends and best performing retailers.

A retailer’s approach to marketing was considered to assess efforts in raising brand awareness and customer engagement. 

In digitally led retail, marketing decisions are not only key for brand exposure but for aiding frictionless shopping experiences that bolster competitiveness. As brand loyalty among customers diminishes, retailers must adapt by investing in digital marketing initiatives that are innovative and support personalisation.

If you have a current Retail Week subscription, log in now to see the top 10 digital retailers in the UK for marketing and to explore the trends in this area.

Subscription content

Subscriber? Sign in now

Subscribe for full access to our in-depth study, Indicator

Retail Week is the most trusted source of business intelligence for the retail and commerce ecosystem. Your subscription will help you:

  • Make key decisions based on actionable intelligence
  • Benchmark yourself against the market and competitors
  • Find inspiration to drive your business forward
  • React more quickly to changes in demand and technology
Discover Retail Week subscribe now