Tesco today opened its F&F pop-up store in Covent Garden in time for the Diamond Jubilee weekend.
The temporary store, in the Piazza, will showcase F&F’s exclusive online collections for four days until Saturday.
The store is stocked for customers to try on garments but shoppers will buy products online using iPads. Augmented reality technology will also enable customers to try on clothing virtually.
Customers will also be able to use a click and collect next-day delivery service through the nearby Covent Garden Tesco Metro store.