Value retailer 99p Stores is commemorating the opening of its 99th store in Ashford, Kent, today with free giveaways and special offers.

The first 99 customers to spend more than £20 will have the chance to buy a camcorder for 99p, while the next 499 shoppers can buy a tea set worth £9.99 for 99p. The first 999 customers will also get a free 400g Toblerone chocolate bar.

The single-price retailer will hand out Bucks Fizz and canapés at the event. 99p Stores is aiming to break the £200m turnover barrier and operate 120 stores by the end its financial year, next January.

The retailer expects to have opened 48 shops in the year to January – more than double the target that it forecast before Christmas last year.