Future is bright for Orange following record 65% like-for-like sales surge

Mobile phone retailer Orange has clocked up a record 65 per cent like-for-like sales growth so far this year.

UK retail managing director Nick Moore said sales in the four months to April surged 65 per cent on a like-for-like basis, but were ahead 92 per cent if new store openings are added.

The retailer is feasting on the buoyant mobile market and is to invest£9 million in in-store IT that will reduce waiting times when new contracts are being processed.

Orange is also planning to create a boys toys-themed store in London's Cheapside. Post-refit, the store will double in size to 2,000 sq ft (185 sq m).

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