Sosandar remains in the red despite soaring sales

Sosandar founders

Sosandar reported another loss last year despite a jump in sales, with co-chief executives Ali Hall and Julie Lavington “cautiously optimistic” about the brand’s future.

The online fashion retailer reported a loss before tax of £7.66m in the full year to March 31, as sales grew 103% to £9.03m. 

Sosandar attributed the losses to its investment in its team, supply chain and marketing spend, which has positively impacted its first quarter sales during the coronavirus pandemic. 

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