Analysis: How Frasers is plotting a profitable path through cost-of-living crunch

Exterior of Frasers Belfast

Frasers Group boss Michael Murray explains how it will maintain momentum to navigate its way through the cost-of-living crisis, inflation, supply chain challenges and battered consumer confidence

After a week peppered with spilling losses, profit warnings and strategic rethinks in the retail world, Frasers Group struck a much more upbeat note in the City.

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