Head of fashion, Amazon

Jessica Brown

The appointment of the former Drapers editor to head fashion at the online giant was a symbolic move, reflecting both the convergence of fashion and media online, and the determination of Amazon to build credibility in a sector where previously it had none.

It chose wisely with Jessica Brown, who has over a decade’s experience covering fashion, respect in the market and a bulging contacts book of the brands Amazon needs to develop relationships with to build a presence in fashion.