John Lewis to ditch ‘Never Knowingly Undersold’ this month

John Lewis Glasgow

John Lewis is set to scrap its longstanding ‘Never Knowingly Undersold’ price pledge on August 22 but is yet to unveil the scheme that will succeed it.

John Lewis has emailed customers to tell them that its 97-year-old price match scheme will be retired this month, with no new claims accepted from August 23.

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