Dispatch: How Saudi Arabia’s VAT rise sparked a retail sales boom

Saudi Arabia WRC

As coronavirus takes its toll on economies and businesses across the globe, Retail Week brings you regular dispatches from international retailers and experts, who provide their insights into how they are coping with the pandemic.

In today’s edition, Muwaffaq M Jamal, the managing partner of Retail & Marketing Consultancy Group, reveals how retail in Saudi Arabia has benefitted from an increase in VAT – a policy that contrasts moves made in the UK to try and kickstart consumer spending. 

This article first appeared in issue six of World Retail Congress’ report, The Retail World 2020: Retailing in a time of crisis

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