Shop Direct

Shop Direct, the UK’s largest home shopping business, is investing in personalisation, mobile and customer experience. Under the direction of chief executive Alex Baldock, Shop Direct is transforming from a catalogue business into a world-class digital leader.

Shop Direct

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Shop Direct poaches Boots exec for trading director role


Shop Direct has snapped up Boots own-brand boss Guy Farmer to helm the etail group’s trading division.

Shop Direct CCC 1


Shop Direct launches agile customer service innovation team


Shop Direct has appointed a specialist, 20-strong team of advisers to help drive innovations across its customer service division.

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