Reliance Retail was founded in 2006 as part of the wider Reliance group of industries and has grown rapidly to become India’s largest retail business.
The retailer operates a multichannel strategy, serving its customers with neighbourhood stores, supermarkets, wholesale cash and carry stores, speciality stores and online shops.
Among its many fascias, the company serves the food and grocery category with Reliance Fresh, Reliance Smart and Reliance Market stores. In consumer electronics it operates Reliance Digital and Jio, and in the fashion and lifestyle category its major brands include Reliance Trends, Project Eve and Reliance Jewels. Additionally it partners with a large number of brands such as M&S, Dune, Kate Spade, Hamleys and Superdry to operate stores in major Indian cities.