is a fast-growing online appliances retailer. The vast majority of sales are generated through the website and sites that it manages on behalf of retailers. In recent years, has expanded its offer to include small appliances, computers and smart tech, and is expanding into Europe.

Ao delivery

Latest news and insight on from



Opinion: Founders bring authenticity – lose them at your peril


With all the recent activity, it seems a good time to review the role of founders in retail brands and when, if ever, they should step aside.

John Roberts

News boss: We wasted millions on Brexit 'non-event'

2019-06-04T10:30:00+01:00 boss John Roberts is blaming Brexit for ongoing consumer uncertainty and admits the white goods retailer learned a “load of lessons” from investing millions in its contingency plan the first time around.

All content from

Explore other companies