Blue Inc seeks first standalone store for Twisted Soul brand

The clothing brand wants an inner-city location with a young demographic

Twisted Soul, the “aspirational” clothing brand developed by fast-growing young fashion group Blue Inc, is poised to open as a fascia in its own right with a pop-up location.

Subscription content

Please sign in now if you have a subscription

Retail Week

Subscribe now for full access or register now to continue reading

Retail Week is the most trusted source of business intelligence for the retail industry. Subscribe now to enjoy:

  • Unlimited access to
  • Expert analysis and in-depth industry reports
  • Exclusive newsletters and breaking news alerts
  • Retail Week magazine

Discover Retail Week subscribe now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.