Very joins forces with Ferdinand’s footwear
Shop Direct has struck a deal with England and Manchester United footballer Rio Ferdinand to sell his footwear range via its Very brand, and is opening a dual-branded pop-up shop to promote the partnership.
Subscriber only content
You must be a paid subscriber to Retail Week to read this article and receive complete, unrestricted access to retail-week.com
Retail Week Subscribers:
Sign in here.
If you are a Retail Week subscriber please sign in with your email address and click submit:
If you are a subscriber and cannot access subscriber-only content, click here
Not a Retail Week subscriber?
Choose one of these options:
Subscribe today for immediate access to retail-week.com and Retail Week magazine
Find out more about all the benefits of a subscription to Retail Week by clicking below










