H&M reports fouth quarter sales increase
H&M has reported its results for the fourth quarter and 2011. For the full year, H&M’s sales including VAT increased 8% in local currencies. However, sales in krona were hit by currency translation effects. Net sales reached SEK110bn (£10.4bn) while gross profit amounted to SEK66.15m (£6.2m), corresponding to a gross margin of 60.1%.
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