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Amazon is launching transactional adverts on interactive digital kiosks on the New York subway over the Christmas period.

Amazon to launch interactive transactional ads on New York Subway

Amazon is launching transactional adverts on interactive digital kiosks across the New York Subway over the Christmas period.

Shoppers can also share snapshots from the store on Facebook or Twitter.

In pictures: Karen Millen creates virtual online flagship store

Premium fashion retailer Karen Millen has launched a virtual version of its recently opened Knightsbridge flagship store.

Amazon is increasingly turning to social media to pull in customers

Amazon turns to Snapchat and Instagram to post exclusive deals

Amazon has started to roll out exclusive deals, gift ideas and recommendations on popular social media sites Snapchat and Instagram.

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