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Phones 4u is the UK’s second largest independent mobile phone retailer behind Carphone Warehouse, with some 500 high street shops in 2012. In 2010 sales increased by 20.4% to just under £750m, bolstered by further expansion of the in-store units at Dixons.

Andrew Harrison and Sebastian James at Dixons Carphone\'s store opening.

Analysis: Dixons Carphone plugs in to the connected consumer

15-Aug-2014 | By

Electricals group Dixons and mobile specialist Carphone Warehouse have officially flicked the switch on their retail merger.

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Newly created Dixons Carphone aims to guide shoppers through the connected world with services as well as products

Comment: Dixons Carphone faces challenge to convince shoppers to purchase services

11-Aug-2014 | By Matt Piner

One of the motivations underpinning the Dixons Carphone tie-up is that the new business will be better positioned to offer support to consumers facing ever more complex, inter-connected gadgetry.

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